First released in the mid-1990s, Eclipse is in limited distribution and one of the top-selling brands in the cafeteria at the companys headquarters in Winston-Salem, N.C
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Not to mention the amount of space that most regulations call for on the pack for health warnings, often taking up a large portion of the pack or even half of the panel, which directly affects the creativity that a brand can come up with for the pack layout, no matter how many sticks are used inside
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However, from the very initial glimpse of Alex Consani dressed in a bubblegum pink suit set for the opening look, it was immediately clear that whilst this exact staging never occurred, its not far off from the slinky cuts and iconic designs made famous by Tom Ford during his tenure at the helm of the brand in the 90s
Billboard Canada